Enterprise File Storage Has Reached an Inflection Point
Enterprise hard drive prices rose 46% in four months. NAND capacity is sold out through 2027. Quote windows that used to last weeks now close in days. The cause is the same in each case: AI infrastructure has permanently redirected the semiconductor capacity enterprise storage has relied on for decades. This isn’t a supply hiccup that works itself out over the next quarter or two.
The cost of staying on the old model keeps compounding underneath it. Every refresh cycle drags backup infrastructure, disaster recovery standby, and rising support contracts along with it. Almost none of that shows up as a single line an executive can point to, which is exactly how it ends up accumulating for years before anyone questions it.
That’s why the organisations already ahead of this didn’t wait for a cleaner moment. They moved to a model that drops the refresh cycle entirely, cuts five-year costs by more than 60%, and leaves them with file infrastructure already built for what AI needs next.
“Beyond the Refresh” is our joint report with Nasuni on exactly this shift. It covers what’s driving it, what it’s already costing organisations that haven’t moved, and how the ones who have made the change did it without the disruption most IT leaders assume comes with it. Inside, you’ll find the full five-year cost comparison, the market data behind current pricing and lead times, and a breakdown of what a cloud-native file platform looks like once it’s actually running.
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